What we do > Market Research

Market Research Services

  • Bespoke market research services to garner market intelligence and make data-driven decisions for your business

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Quantitative & Qualitative Market Research Services to Thrive in a Customer-First and Ever-Evolving Business World

As one of the best market research companies in the UK, we provide exclusive insights to strengthen business transformation. Our market research services leverage advanced technologies to provide actionable insights into marketplace, product, customers and competition. SG Analytics’ market intelligence services apply robust methodologies to ensure maximum research coverage.

As a futuristic market research agency, SGA incorporates advanced BI & visualisation techniques to convey findings via interesting and engaging stories and captivating reports and dashboards.

market research services & solutions

What we offer

We provide expert market intelligence solutions that help analyse dynamic market trends, powered by primary research and data analytics. We enable our clients in the UK stay abreast with competitors’ strategies and successes, helping them in devising impactful business policies and forecasting. We have notable experience in assessing market opportunities by using advanced data analytics and data visualisation techniques. Our market intelligence services help clients gain crucial insights about market demands and consumer opinions, become customer-centric, boost upselling opportunities, collect real-time relevant data, increase market share, reduce risks and gain competitive advantage.
  • Gain market intelligence with SGA’s expertise in primary research methodologies, face-to-face interviews, CATI, CAWI, FGD, etc.
  • Quantitative and qualitative market research services to assess company’s position in the market, gain competitive intelligence, explore disruptive products and technologies, understand changing consumer behaviour and factors influencing it
  • Gain actionable insights from big data and validate findings with SGA’s expertise across various markets and sectors
  • Highly skilled in data tabulation and visualisation – spot trends, underlying patterns and correlations quickly and easily
At SGA, we are adept in formulating competitive strategies that help achieve business goals, improve customer experience, attract new customers and strengthen business performance. Our business intelligence consultants have notable experience in identifying target markets by crafting multi-channel marketing strategies based on continuous market assessment with key focus on costs and differentiated products and services to drive business excellence. We have expertise in building flexible, highly adaptable strategies anchored in up-to-date research.
  • Identify potential markets, explore customer base and other dynamics within these markets, design befitting go-to-market strategy – including marketing plans
  • Leverage the power of advanced frameworks such as ANSOFF to dig deeper into domestic and overseas markets, explore expansion options, assess product fitment and build well-suited acquisition and collaboration strategies
  • Collaborate with SGA’s market research experts to enhance your business strategy with digitisation and spot gaps that might cost the company significantly
  • Harness advanced technologies to see through your customers, expand your business and augment your revenue
  • Use marketing analytics to monitor and measure the performance of your sales and marketing strategies, and strengthen the synergy between the sales and marketing team
  • Witness the benefits of automation in your current processes


Global Reach

50+ markets covered across Americas, EMEA and Asia-Pacific


100% recordings and live barge-in facility

Industry Expertise

Insights-based approach driven by sector expertise

Multi-Lingual Capabilities

40+ languages covered globally

Who We Work With




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Provide tailored research solutions by understanding the business problem, designing the right research approach, and presenting actionable insights.