BUSINESS SITUATION
SGA was engaged by a renowned U.S.-based private equity firm to explore investible targets in the commercial FLS systems manufacturing and servicing space for a controlling stake acquisition.
SGA APPROACH
- Post the regular screening using Capital IQ, Pitchbook and SourceScrub, we listed a few densely populated regions and scouted for companies with a high number of positive reviews on Google/Yelp/Angi’s and sourced all their information via above databases.
- Utilized UDU, an AI platform that helps in identifying relevant targets.
- Also checked each company’s project experience on their website to ensure that it served the commercial market.
ENGAGEMENT
Engaged a three-analyst team to provide support by developing a complete database of target companies along with business and contact details.
BENEFITS & OUTCOME
- The support provided by SGA team was instrumental in identifying relevant and investible targets that otherwise are difficult to list owing to the small size and very specific screening criteria.
- The client was able to shortlist and launch a successful outreach campaign using the business data and contact details provided by SGA.
KEY TAKEAWAY
SGA helped its client to perform a detailed and exhaustive market-mapping exercise and also enabled it to set a successful outreach campaign tracker
