Case study

Gen AI in Action: How SGA Assessed Generative AI Deployment Across Global Organizations

Gen AI development services

BUSINESS SITUATION

Our client, a leading consulting firm, aimed to understand the deployment landscape of Generative AI among global organizations, including key objectives such as: 

  • Evaluating deployment strategies and budget allocation for Generative AI initiatives. 
  • Identifying use cases, barriers, and challenges associated with deploying Generative AI. 
  • Analyzing outcomes and assessing how well organizations leveraged Generative AI to achieve their objectives.

SGA STRATEGIC APPROACH

To help the client achieve these objectives, SG Analytics conducted in-depth discussions with 15 key decision-makers across North America, Europe, and Asia-Pacific. 

Survey Design and Delivery: 

  • Target Respondents: Engaged Directors and senior leaders responsible for decision-making or actively involved in Generative AI deployment strategies 
  • Target Companies: Focused on organizations with more than 1,000 employees globally, spanning various industries. 
  • Study Focus Areas: SGA’s research covered the following three critical stages. 
  • Deployment: Examined Generative AI deployment strategies, including the use of proprietary models for projects.
  • Challenges: Identified top challenges faced by organizations during the deployment process. 
  • Outcomes: Assessed the extent to which Generative AI met organizational expectations and how well organizations were equipped to maximize its potential.

ENGAGEMENT

The study addressed the following themes: 

  • Strategic planning and deployment of Generative AI within organizations. 
  • Identification of barriers and challenges associated with deploying Generative AI at scale. 
  • Evaluation of outcomes, including organizational readiness and return on investment from Generative AI initiatives. 

BENEFITS & OUTCOME

SG Analytics provided critical insights that enabled the client to: 

  • Understand Generative AI Strategies: Gain a clear perspective on deployment strategies and the role of proprietary models in implementation. 
  • Identify Challenges: Recognize the barriers faced by organizations, helping prioritize areas for improvement.
  • Evaluate Outcomes: Assess how well Generative AI met organizational objectives, including operational efficiencies, innovation enablement, and return on investment. 
  • Strategic Guidance: Develop actionable road maps to optimize the adoption and deployment of Generative AI, ensuring that organizations are equipped to unlock its full potential.

KEY TAKEAWAYS

  • Comprehensive Deployment Insights: Delivered an in-depth understanding of Generative AI deployment strategies and budgets across industries and regions. 
  • Outcome-driven Analysis: Helped the client align Generative AI implementation with business objectives, fostering innovation and competitive advantage. 
  • Challenges and Solutions: Identified key barriers to adoption and provided insights to address them effectively.

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